JTI

The Media Outlet has been independently certified according to the JTI Programme and CWA 17493:2019.

Deloitte

Certified by

Deloitte

Date of certification

17/07/2023

Contact details

477 Collins Street
3000 Melbourne
Australia

Media Outlet SWI swissinfo.ch Legal Entity Schweizerische Radio- und Fernsehgesellschaft (Société suisse de radiodiffusion et télévision) Date of first publication 05/07/2021 Date of Latest Change 21/09/2021

13. Professionalism for Affiliations

13.1. Sponsored Content Policies

Professional journalism principles shall have clear and distinct editorial practices in distinguishing advertising and sponsored content, commercial or commissioned, from editorial content independently produced by the Media Outlet.

Do your Editorial Guidelines have specific policies for distinguishing commercial or sponsored content?

Yes

13.2. Sponsored Content Indicators

In Media Outlets, sponsored content shall be clearly identified with the words content 'sponsored by’, ‘paid by’ or other explicit and easy to understand terms. Particular care should be taken in distinguishing so called ‘native’ content (where the item is sponsored but is published or broadcast next to ordinary editorial content) from its surrounding material.

Do you publish any sponsored content?

No

13.3. Separation of News and Opinion

Editorial Guidelines shall ensure that there is a clear distinction between news content and opinion and between news content and other content provided by an external non-journalistic body by requiring labelling or an equivalent mechanism.

Do your Editorial Guidelines require a clear distinction to be made between news content and opinion content?

Yes

Do your Editorial Guidelines require a clear distinction to be made between news content and commercial content?

Yes

Do you in editorial practice or in Editorial Guidelines require a clear distinction to be made between news content and content supplied by an external non-journalistic body?

Yes