Media Outlet Daily Links Digital Media Date of first publication 16/02/2024 Date of Latest Change 16/02/2024

2. Editorial Mission

2.1. Editorial Mission Statement

The Media Outlet shall disclose its editorial mission statement which shall be consistent with the fundamental ethical principles of trustworthy journalism, and, as described in the Preamble, should incorporate principles of: ethical practice, good governance, self-regulation and Engagement with the public. A Media Outlet shall set out how it proposes to uphold these journalism principles through its Editorial Guidelines and processes which shall include arrangements in relation to internal accountability and of appropriate external accountability (see clauses 9 – 15). Best practice is to have these arrangements codified and made available publicly.

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To be the leading digital media outfit for our audience, clients, and the colleagues with whom we work in every community we serve.

To gather the largest and most desirable audience with our digital platform and enable our clients and partners to effectively advance their business and strategic interests through our services.

We value honesty, loyalty, dedication, integrity and fairness for each other, our clients and our audience. We encourage the creative spirit to advance the interests of our audience and our clients. We respect personal responsibility for our actions, our ability to admit mistakes, and the courage to persist in adversity to achieve the goals of our organisation.

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